Kahoot! is partnering with the Tour de France and Tour de France Femmes avec Zwift to inspire learners and cycling fans around the world

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Kahoot! is partnering with the Tour de France and Tour de France Femmes avec Zwift to inspire learners and cycling fans around the world

PR Newswire

Kahoot! is bringing the spirit of the men's and women's Tour de France to life through interactive learning, engaging fans around the world as the Official Digital Interactive Learning Platform.

Key takeaways:

  • Kahoot! is entering a multi-year partnership as the Official Digital Interactive Learning Platform of the men's and women's Tour de France.
  • Through this collaboration, the excitement and spirit of these iconic cycling events will come to life in classrooms, social settings, and workplaces around the world through unique, interactive learning and trivia experiences.

OSLO, Norway, June 26, 2025 /PRNewswire/ -- Kahoot!, the global learning and engagement platform, announced today a multi-year partnership with the Tour de France and Tour de France Femmes avec Zwift. As the Official Digital Interactive Learning Platform of these iconic events, Kahoot! will bring the excitement and spirit of the races to life in classrooms and social settings around the world through immersive, interactive learning and trivia. 

Discover Tour de France on Kahoot! now!

The partnership will deliver unique learning experiences available on the Kahoot! platform, sparking fun and deepening knowledge about the men's and women's Tour de France across generations. While teachers can bring engaging learning experiences into the classroom, friends, families, and colleagues can also join in through interactive trivia and challenges—extending the social experience of these races.

"We are thrilled to partner with the men's and women's Tour de France. By combining the global excitement of these races with Kahoot!'s engaging learning platform, we aim to inspire curiosity, celebrate knowledge, and connect people of all ages through playful learning—whether in the classroom, at home, among colleagues, or on the road," said Eilert Hanoa, CEO at Kahoot!.

"This partnership with Kahoot! perfectly reflects our commitment to bringing the Tour de France to life across all platforms and in all its forms, especially by combining sporting passion with playful activities. Through this collaboration, we're offering fans, both young and old, a new, interactive and entertaining way to discover and immerse themselves in the magic of the Tour, whether at school, with friends, or with family," said Julien Goupil, Media and Partnerships Director at A.S.O.

Fans attending this year's races can take part in live Kahoot! sessions throughout the events at the Tour de France Fan parks and test their knowledge of the Tour. These interactive experiences will entertain and engage fans of all ages, offering a fun and unique way to soak up the event's electric atmosphere.

Set to kick off on July 5, 2025, and run until July 27, 2025, Tour de France will begin in Lille and conclude on the iconic Champs-Élysées in Paris. Following closely, the Tour de France Femmes avec Zwift will take place from July 26 to August 3, 2025, spanning nine stages from Vannes to Châtel.

Explore engaging learning with Kahoot! and the Tour de France today!

Kahoot! press contact: 
Alejandro Viquez- alejandror@kahoot.com

Tour De France press contacts:
Alexandre Villeger - avilleger@aso.fr
Mélanie Vallage - mvallage@aso.fr
Julien Rozenblum - jrozenblum@aso.fr

Tour de France Femmes avec Zwift press contacts:
Clara Locatelli - clocatelli@aso.fr
Titouan Menezo - tmenezo@aso.fr

About Kahoot!

Kahoot! is on a mission to make learning awesome! We want to empower everyone, including children, students, and employees to unlock their full learning potential. Our learning platform makes it easy for any individual or corporation to create, share, and host learning sessions that drive compelling engagement. Launched in 2013, Kahoot!'s vision is to build the leading learning platform in the world. Since launch, Kahoot! has hosted hundreds of millions of learning sessions with over 12 billion participants (non-unique) in more than 200 countries and regions. The Kahoot! Group includes Clever, the leading US K-12 EdTech learning platform, together with the learning apps DragonBox, Poio, Drops, Actimo, Motimate, and Whiteboard.fi. The Kahoot! Group is headquartered in Oslo, Norway with offices in the US, the UK, France, Finland, Australia, Singapore, Japan, Estonia, Denmark, Spain and Poland. Let's play!

About Amaury Sport Organisation

Amaury Sport Organisation is a company that owns, designs and organises top international sporting events. Specialised in the 'non-stadia' events, it has in-house knowledge of professions linked to organisation, media and sales of sports events.

A.S.O. organises 250 days of competition per year, with 100 events in 36 countries.

A.S.O. is involved in 5 major sports including cycling with the Tour de France, motor sports with the Dakar, mass events with the Schneider Electric Marathon de Paris, golf with the Lacoste Ladies Open de France and sailing with production and distribution of  images for prestigious races.

Amaury Sport Organisation is a subsidiary of the Amaury Group, media and sport group that owns the newspaper L'Equipe.

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