Terror Roulette, New Interactive Horror Experience, Makes Its Debut This Fall in the Chicago Area
PR Newswire
CHICAGO, June 13, 2023
Horror aficionados are invited to give in to fate and gamble their lives away
CHICAGO, June 13, 2023 /PRNewswire-PRWeb/ -- The Arboretum of South Barrington in partnership with IWG Productions, a pioneer in immersive entertainment, will debut Terror Roulette this Fall. This spine-tingling haunted house challenge will embrace intimate immersive fear, plunging guests into a nightmare they won't soon forget. The unpredictable Terror Roulette will shuffle up Illinois' horror offerings beginning Sept. 29 for a limited time through Halloween.
Designed for horror fans, this event thrusts participants wishing to test their fate into an interactive story where they become the selected victims of a bloodthirsty secret society. At the heart of this bone-chilling experience is the enigmatic villain known as "The Dealer" who literally holds all of the cards. The Dealer presides over a sinister realm, filled with a host of maniacal slayers, each with their own killer specialty.
Terror Roulette combines heart-pounding challenges with the thrill of an ever-changing narrative. Groups of eight guests will be separated and reshuffled as they face different challenges. Some may even be forced to face their fears alone. Each card assigned by The Dealer will expose the guests to the lurking horrors awaiting them in the next room.
Guest safety at Terror Roulette is a top priority. Guests will be required to sign a waiver before entering and if the experience becomes too overwhelming, safe words will be issued, allowing guests to terminate their terror.
"Prepare to face The Dealer and his cadre of assassins as they unleash a new night of fright that will push guests to their limit," said Jeffrey Holmes of IWG Productions. "Terror Roulette blends adrenaline and suspense to create an immersive environment for those seeking an unparalleled thrill. Because The Dealer, just like fate, is fickle, no two visits will be the same."
"We are thrilled to host the immersive new Terror Roulette experience at The Arboretum this year," said Cory Born, general manager for The Arboretum. "Visitors will have the chance to indulge in a new dimension of Arboretum Halloween activities while also enjoying our array of shopping, dining and entertainment opportunities."
Terror Roulette will be available for a limited time starting Sept. 29 - Oct. 31 running Thursdays through Sundays, extending through Halloween. Tickets will be available soon on TerrorRoulette.com. Book early to secure a place in the ultimate horror adventure.
In addition to this Terror Roulette haunted house experience, The Arboretum recently announced the upcoming opening of The Greggory Hearth & Tavern, a new restaurant concept that will embody a neighborhood tavern spirit featuring classic American food and Mediterranean flavors. The contemporary, chef‐driven menu with be anchored by wood‐fired hearth cooking and will include an award‐winning wine list, and well‐curated craft cocktails.
Also back this summer at The Arboretum is a weekly Farmers Market with a new line-up of local vendors offering fresh produce, fruit, honey, sweet treats and a variety of children's activities. The market will run every Friday from 7 a.m. – 11 a.m. through September 1, 2023 in the mall's Fashion District. Wednesday's Wickstrom Lincoln Concerts will continue to run June 21 through August 31 and Sunday's Music in the Plaza will kick off July 9.
Since Heidner Properties' acquisition of The Arboretum of South Barrington, the shopping district has opened a variety of new business, including Star Cinema Grill, Tesla Super Charger Stations, Daily Thread, Dawg Park, Sugaring NYC and Club Pilates, in addition to re‐opening Bullseye Axe Lounge and Scoop Society, and renewed many leases.
Te'Amo Boba Bar, Grant & Dunne Stylists and The Greggory Hearth & Tavern are slated to open in 2023.
For more information on the haunted house, visit TerrorRoulette.com. Like and follow on Instagram @TerrorRouletteChicago and Facebook @TerrorRoulette. For more information on The Arboretum of South Barrington, visit www.ShopTheArb.com and follow on Instagram @ShopTheArb and Facebook @TheArboretumofSouthBarrington.
About The Arboretum of South Barrington
The Arboretum of South Barrington is located at 100 W. Higgins Road in South Barrington, Ill. The 484K square foot open air shopping center is home to notable restaurants, retailers and businesses such as Ruth's Chris Steakhouse, The Hampton Social, Cooper's Hawk Winery, DSW, LL Bean, Chico's, Sephora, Pinstripes and more. Current hours are Mondays through Saturdays: 11 a.m. to 8 p.m., and Sundays: 11 a.m. to 5 p.m. Some business hours may vary. www.ShopTheArb.com
About Iron Wood and Glitter Productions
Iron Wood and Glitter Productions designs, fabricates, and installs location-based marquee attractions, shows, and guest experiences created to surge attendance and wonder. Whether creating turn-key attractions or providing creative & technical leadership, IWG offers a collective 50 years of experience bringing location-based entertainment to life for iconic venues and brands throughout North America. www.IWGProductions.com.
###
Pull Quote
"Prepare to face The Dealer and his cadre of assassins as they unleash a new night of fright that will push guests to their limit," said Jeffrey Holmes of IWG Productions. "Terror Roulette blends adrenaline and suspense to create an immersive environment for those seeking an unparalleled thrill."
Media Contact
Rachel Kuna, The Arboretum of South Barrington, 1 7736108454, rachel@impressionspr.com, https://www.shopthearb.com/
Kristy Chase Tozer, The Rumblebuzz, Kristy@Rumblebuzz.com
SOURCE The Arboretum of South Barrington